Being A Female Is Advantageous In Medical Sales?

Advantage of being a female in medical sales

I have to put a question mark at the end of the statement - being a female is advantageous in a medical sales job - for a reason. [And today, February 24th 2023, I've written something that could come in handy for females medical reps]

This is, after all, just my opinion.



Yesterday, I took a customer out for lunch. We walked to his usual place, not far from his clinic.
And we were joined by a few others, so there were 4 of us. Two were females, and they are reps from another company. After we finished what was to me, a light lunch, we chat about what's going on, from business to movies.

But one remark from the customer prods me to write this post:

"When Rep A resigned, my partner thought of changing to a new antihypertensive pill. He was very sure of it," said my customer. He then adds, "But when he sees who gets to replace that guy, he stopped dead on his track.

"He never imagined the replacement rep would be this cute," he smiled to the female rep in front of him.

The rep returned the smile ...

... I can't help but carve a smile too.

Now, I'm not trying to be "smart" or condescending or anything, but realize that the female rep DOES have the upper hand here.

Can you tell me what will happen if the replacement is a male?

Would the customer respond the same if the female rep is not that "cute"?
(I just reminded one of my friend's definition for cute - ugly but adorable!)

I guess, everything is unfair in love and war ...

... And business!

What are you to do if you're male, or not 'good looking' female?

What's your chance of being advantageous?

Do not be in despair ...

... This is just one customer (or two), one product, and one female rep.

It's nothing conclusive, OK?

My take?

It's human, or rather, male nature, to show preference to the opposite sex. It's healthy, whether in a personal or business matter.

I take it that the customer was just "transparent," and it's good too because you know one of the "soft" spots. You'll find it's easier to deal with him later, and not all customers, males or females, are the same. There are more customers out there who value service and support, above looks.

Looks rarely last, just like make-up ...

... So, keep moving, keep the chin up, and keep delivering values.

These last, almost forever.

Don't Send A Male to Do A Female Job.


Now you realized that female medical sales reps have over the male's counterpart.

And I was reminded about that just now ...

... from a scene of "Fast Five."

Two team members of Tarantino's heist team was on a mission to get a VIP's palm print to be used on the "super sophisticated" safe. It's a massive 7 feet tall safe with multiple, sophisticated features, and one of them is the palm print.

So these two people, a female (ex-Mossad agent) and a Japanese look male, were sipping drinks and munching tidbits, trying to figure out ways to get the print from the VIP, and this guy is surrounded by, at least, seven bodyguards (from the female count. The guy count five!).

The male suggests they come back another day, with more manpower. He probably thought of using muscle to get it ;-)

Men.

And the woman?

She swiftly removed the pareo that has been covering her figure, leaving only the bikini, and she said:

"Never send a male to do a female's job."

And on the "catwalk" her way to the place where the VIP sits. A guard tried to stop her, but the VIP called her in. She sat next to him, and his hand just "naturally" land on her "backside cheek."

Smart?

That's how you get things done using "wit" - Whatever It Takes.

The female seems to have more of it than the male ;-)

Anyway, joke aside, there are times when the other gender will deliver the expectation better than the other. It's not a "better or worse" case scenario. It's just about maximizing resources, and it's about being efficient.

Put the "stereotyping" aside, and just focus on delivering the result.

That's the whole point.

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